Rob Gethen SmithProfile
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Rob Gethen Smith

"I moved to the charity sector 20 years ago as I wanted to use my experience to help non-profit organisations embrace technology to improve what they do and how they work. I have a passion for the impact that digital technology can deliver, and my first-hand experience means I can fully appreciate the challenges non-profit organisations face today. I'm thrilled to be part of Adapta, where I can continue to help build a strong and dynamic sector."

Rob is a digital technology and business change expert. He is a Partner at charity and membership specialists, Adapta Consulting where he uses his 20 years industry experience to advise organisations on the effective use of information systems. He is also a Trustee for the international animal welfare charity SPANA where he chairs the Fundraising and Communications sub-committee.

Rob has worked as Chief Information Officer at Anthony Nolan, Southbank Centre, Tate and Macmillan Cancer Support to develop joined up business and technology strategies and lead change initiatives. Rob's first role in the non-profit sector was as Head of Membership Services and then Deputy Director of Fundraising at WWF-UK where he helped design and lead on an innovative and pioneering fundraising programme.

Immediately prior to working at Adapta, Rob worked at Blackbaud where he helped Blackbaud's customers make the most of their technology investments, as well as to advise on best practices, technology strategy and trends in the charity and cultural sectors.

An aeronautical engineer by background, both in the British Army and also the private sector, Rob takes a keen interest in how technology can enable complex organisations improve how they work and extend their reach; often when resources are limited. An MBA from London Business School underpins his technical approach with sound understanding of business strategy and commerce.

Rob lives in Chiddingfold, Surrey, with his wife Erica, four children and two cats.

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